Designing the Future: A Solopreneur’s Journey in Building a Brand

Day 34: Small Steps, Big Ideas

Day 34: Small Steps, Big Ideas

Some days feel like you’re scaling a mountain; others feel like you're trudging through quicksand. Today was a quicksand kind of day. I started the morning determined to find social...

Day 34: Small Steps, Big Ideas

Some days feel like you’re scaling a mountain; others feel like you're trudging through quicksand. Today was a quicksand kind of day. I started the morning determined to find social...

Day 33: Post-Holiday Check-In: Reassessing, Adjusting, Moving Forward

Day 33: Post-Holiday Check-In: Reassessing, Adj...

It’s the Monday after Thanksgiving, and the reality check is here: sales haven’t exactly matched expectations. In fact, let’s just say my ad spend and ROI are having a bit...

Day 33: Post-Holiday Check-In: Reassessing, Adj...

It’s the Monday after Thanksgiving, and the reality check is here: sales haven’t exactly matched expectations. In fact, let’s just say my ad spend and ROI are having a bit...

Blog Post: Day 32 – Navigating the Analytics Maze

Blog Post: Day 32 – Navigating the Analytics Maze

Today, Google Analytics decided to call me out. Turns out, not all of my products are indexed properly—which, for anyone hoping their creations get discovered by eager shoppers, is a...

Blog Post: Day 32 – Navigating the Analytics Maze

Today, Google Analytics decided to call me out. Turns out, not all of my products are indexed properly—which, for anyone hoping their creations get discovered by eager shoppers, is a...

Day 31: Experimenting, Learning, and Leaning Into Creativity

Day 31: Experimenting, Learning, and Leaning In...


This week has been all about diving into digital advertising and analytics. It’s been a mix of “Wow, that’s interesting!” and “Wait, what just happened?” Every platform has its own...

Day 31: Experimenting, Learning, and Leaning In...


This week has been all about diving into digital advertising and analytics. It’s been a mix of “Wow, that’s interesting!” and “Wait, what just happened?” Every platform has its own...

Day 30: Six Weeks In – A Wild Ride

Day 30: Six Weeks In – A Wild Ride

Six weeks into this adventure, and let me tell you—it’s a mix of dopamine hits, AI fails, and a whole lot of cats. Let’s break it down. Dopamine Days I...

Day 30: Six Weeks In – A Wild Ride

Six weeks into this adventure, and let me tell you—it’s a mix of dopamine hits, AI fails, and a whole lot of cats. Let’s break it down. Dopamine Days I...

Day 29: Google Ads, SEO, and the Marketing Balancing Act

Day 29: Google Ads, SEO, and the Marketing Bala...

Today, I spent over an hour on the phone fine-tuning my Google Ads account. Honestly, it’s hard not to feel like I’m tossing money into a firepit. But here’s the...

Day 29: Google Ads, SEO, and the Marketing Bala...

Today, I spent over an hour on the phone fine-tuning my Google Ads account. Honestly, it’s hard not to feel like I’m tossing money into a firepit. But here’s the...